Non Profit Business Plan

I’m looking to create a detailed online advertising business model but not sure where I can get decent stats or if I’m talking out of my butt for this business plan I’m writing. Where can I get good stats and know what people are willing to pay as a CPM (cost per thousand impressions).

Hello all at Linkedin,

We try to keep it short & simple. Here is the situation.

We have a patent pending for an e-Commerce tool. Our website needs an urgent overhaul. For our project we also need help with product development, marketing and a great impressive business plan (executive summary included).

Our problem is, what else? We are lacking of finances to promote and make this project reality.

This project and product could really create millions of jobs worldwide and help the weakened economy greatly!

Questions:
—————
1. How can we get a website done cheaply?
2. How can we get our project helped with on a low, or no budget?
3. How can we find legitimate investors without a great business plan?

Any serious help, suggestions, or tips would be greatly appreciated.
Thanks to all.

I have done cold calling to bring in some business (getting businesses who do training, etc.). I have put ads on some websites on line. I have tried to get as many local events as possible. … I need to have a plan together today & I am brain dead. What can I do to increase business to a locally owned hotel in SC?

1. Which of the following markets involve decisions such as: what country to enter in, how to enter, how to adopt their product and services, and how to price?
a. Consumer markets
b. Business markets
c. Global markets
d. Government markets

2. Pictures and specification of product are added in which of the following part of the marketing plan?
a. Financial summary
b. Executive summary
c. Situation analysis
d. Appendix

3. Which of the following is known as a set of marketing tools used by the firm to pursue its marketing objectives in the target market?
a. Marketing mix
b. Promotion mix
c. Product mix
d. Offering mix

4. Needs become _________, when they are directed towards a specific object
a. Actual needs
b. Wants
c. Satisfactions
d. Demands

5. Market –oriented firms focus on:
a. Customers
b. Distributors
c. Retailers
d. Wholesalers

6. Which of the following is a supportive service?
a. Packaging
b. Labeling
c. Promotion
d. Delivery

7. Which of the following BEST describes the consumer’s preference for products that are widely available to them?
a. Production concept
b. Marketing concept
c. Selling concept
d. Product concept

8. When a company designs the product with little or no input from customer, the company is practicing:
a. Production concept
b. Product concept
c. Selling concept
d. Marketing concept

9. All are the example of unsought goods EXCEPT:
a. Insurance policy
b. Course books
c. Encyclopedia
d. Funeral plots

10. Retailers are considered under the _____________________ environment.
a. Broad
b. Weak
c. Task
d. Competitive

11. Which of the following is a controllable factor for marketers?
a. Economy
b. Technology
c. Competition
d. Corporate culture

12. Which of the following is included in task environment?
a. Economy
b. Technology
c. Media
d. Promotion

13. The decisions regarding bundling of a product are related to:
a. Product
b. Price
c. Distribution
d. Promotion

14. Decisions regarding covering area of a product are included in which of the following marketing strategy of a market plan?
a. Product
b. Pricing
c. Promotion
d. Place

15. Which of the following is NOT a component of a marketing plan?
a. Environmental analysis
b. Marketing advantages
c. Executive summary
d. Implementation

16. Which of the following is NOT a type of vertical integration?
a. Backward vertical integration
b. Forward vertical integration
c. Balanced vertical integration
d. Unbalanced vertical integration

17. Financial summary of a marketing plan includes all EXCEPT:
a. Assumptions
b. Breakeven analysis
c. Month-by-month agenda
d. Pro-forma income statement

18. In which of the following marketing strategy companies develop the brand name, brand image and product portfolio analysis?
a. Product
b. Pricing
c. Promotion
d. Distribution

19. Which of the following is usually the target of a market challenger?
a. Market follower
b. Market leader
c. Market nicher
d. Market segment

20. Which of the following market dominance strategy involves less risk of competitive attacks?
a. Leaders
b. Challengers
c. Followers
d. Nichers

1. Which of the following markets involve decisions such as: what country to enter in, how to enter, how to adopt their product and services, and how to price?
a. Consumer markets
b. Business markets
c. Global markets
d. Government markets
2. Pictures and specification of product are added in which of the following part of the marketing plan?
a. Financial summary
b. Executive summary
c. Situation analysis
d. Appendix
3. Which of the following is known as a set of marketing tools used by the firm to pursue its marketing objectives in the target market?
a. Marketing mix
b. Promotion mix
c. Product mix
d. Offering mix
4. Needs become _________, when they are directed towards a specific object
a. Actual needs
b. Wants
c. Satisfactions
d. Demands
5. Market –oriented firms focus on:
a. Customers
b. Distributors
c. Retailers
d. Wholesalers
6. Which of the following is a supportive service?
a. Packaging
b. Labeling
c. Promotion
d. Delivery
7. Which of the following BEST describes the consumer’s preference for products that are widely available to them?
a. Production concept
b. Marketing concept
c. Selling concept
d. Product concept
8. When a company designs the product with little or no input from customer, the company is practicing:
a. Production concept
b. Product concept
c. Selling concept
d. Marketing concept
9. All are the example of unsought goods EXCEPT:
a. Insurance policy
b. Course books
c. Encyclopedia
d. Funeral plots
10. Retailers are considered under the _____________________ environment.
a. Broad
b. Weak
c. Task
d. Competitive
11. Which of the following is a controllable factor for marketers?
a. Economy
b. Technology
c. Competition
d. Corporate culture
12. Which of the following is included in task environment?
a. Economy
b. Technology
c. Media
d. Promotion
13. The decisions regarding bundling of a product are related to:
a. Product
b. Price
c. Distribution
d. Promotion
14. Decisions regarding covering area of a product are included in which of the following marketing strategy of a market plan?
a. Product
b. Pricing
c. Promotion
d. Place
15. Which of the following is NOT a component of a marketing plan?
a. Environmental analysis
b. Marketing advantages
c. Executive summary
d. Implementation
16. Which of the following is NOT a type of vertical integration?
a. Backward vertical integration
b. Forward vertical integration
c. Balanced vertical integration
d. Unbalanced vertical integration
17. Financial summary of a marketing plan includes all EXCEPT:
a. Assumptions
b. Breakeven analysis
c. Month-by-month agenda
d. Pro-forma income statement
18. In which of the following marketing strategy companies develop the brand name, brand image and product portfolio analysis?
a. Product
b. Pricing
c. Promotion
d. Distribution
19. Which of the following is usually the target of a market challenger?
a. Market follower
b. Market leader
c. Market nicher
d. Market segment
20. Which of the following market dominance strategy involves less risk of competitive attacks?
a. Leaders
b. Challengers
c. Followers
d. Nichers